Americans are addicted to their smartphones. A recent report by Flurry Analytics revealed that Americans spend about 2 hours and 38 minutes a day glued to their mobile devices, with 80% of that time spent in/on mobile apps. With over 700,000 apps available for download in both Google Play and the Apple App Store, it is safe to say that apps have reached critical mass.
Don’t Let Mobile Apps Get Pushy
Push notifications are becoming more and more like spam.
May 30, 2013
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New!
HBR Learning
Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.