Ready or not, English is now the global language of business. More and more multinational companies are mandating English as the common corporate language—Airbus, Daimler-Chrysler, Fast Retailing, Nokia, Renault, Samsung, SAP, Technicolor, and Microsoft in Beijing, to name a few—in an attempt to facilitate communication and performance across geographically diverse functions and business endeavors.
Global Business Speaks English
Reprint: R1205H
Like it or not, English is the global language of business. Today 1.75 billion people speak English at a useful level—that’s one in four of us. Multinational companies such as Airbus, Daimler-Chrysler, SAP, Nokia, Alcatel-Lucent, and Microsoft in Beijing have mandated English as the corporate language. And any company with a global presence or global aspirations would be wise to do the same, says HBS professor Tsedal Neeley, to ensure good communication and collaboration with customers, suppliers, business partners, and other stakeholders.
But while moving toward a single language at work is necessary and inevitable, Neeley’s research shows that implementing such a policy is fraught with complications. English-only policies can create job insecurity and dissatisfaction and generate strife between native and nonnative English speakers in cross-national teams.
Companies can anticipate and plan for inevitable challenges and resistance when adopting an English-only policy. Using Japanese internet services firm Rakuten as a case example, this article outlines guidelines for proper implementation.