Many founders fall into the same trap: they focus all their energy and resources on building a product and finding customers, and when they come up for air, they realize that they need to raise outside capital. So they scramble to craft a pitch, find potential investors, and ask for money — and they usually fail. They end up with no money, and, sometimes, no company.
Startups Need Relationships Before They Ask for Money
It’s a better long-term strategy.
March 03, 2016
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New!
HBR Learning
Business Case Development Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Business Case Development. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Make your next business case more compelling.