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The Rise of the Mobile-Only User
Marketing Digital ArticleYou don’t get to decide which device your customer uses to access the internet. -
The Unanticipated Consequences of a Frictionless Mobile Experience
Mobile and wireless technology Digital ArticleBecoming mobile-friendly engages new kinds of customers — and yields surprising results. -
Don’t Let Mobile Apps Get Pushy
Marketing Digital ArticlePush notifications are becoming more and more like spam. -
How Augmented Reality Can - and Can't - Help Your Brand
Technology & Operations Digital ArticleIs it worth the investment? -
How Mobile Phones Can Transform Healthcare
Innovation Digital ArticleEditor’s note: This post is part of a three-week series examining innovation in health care, published in partnership with the Advanced Leadership Initiative at Harvard University. The mobile phone is a strong contender as a key transforming agent in the future of health and healthcare. There are now more than 5.3 billion cell phone users […] -
Delivery Technology Is Keeping Chinese Cities Afloat Through Coronavirus
Mobile and wireless technology Digital ArticleLessons for the U.S. and Europe on how to cope with commercial disruption. -
What Would It Take to Disrupt a Platform Like Facebook?
Technology & Operations Digital ArticleNo company is immune to competition. -
Passwords Are Terrible, but Will Biometrics Be Any Better?
Technology & Operations Digital ArticleYes, if you give customers options. -
Are Your Digital Platforms Wasting Your Customers' Time?
Sales & Marketing Digital ArticleInstead of just responding to requests, anticipate people's needs. -
How Mobile Phones Can "Reverse Innovate" Health Care
Innovation & Leadership Digital ArticleNote: This blog was co-authored with Justin Chakma, an undergraduate student at the University of Toronto. One of the notable differences between emerging... -
Your Customers Still Want to Talk to a Human Being
Competitive strategy Digital ArticleEspecially for big purchases. -
Africa’s True Mobile Revolution Has Yet to Start
Disruptive innovation Digital ArticleThe United States economy is nine times the size of Africa’s, but Africa has twice as many mobile phones. This tantalizing statistic would seem to indicate that, in the mobile era, Africa’s time has come. But the mobile subscriber numbers are only part of the story. So far, the buzz about African mobile has been […] -
3 Things to Watch as the Digital Side of the U.S. Presidential Campaigns Unfold
Government Digital ArticleFor Clinton, digital marketing is a science. For Trump, it’s more of an art. -
Which Industries Are the Most Digital (and Why)?
Web-based technologies Digital ArticleIt comes down to workers having the right tools and using them well. -
Why Xiaomi Can't Succeed Without India
Strategy & Execution Digital ArticleFour reasons. -
Mobile Discounts: A Matter of Distance and Time
Customer experience Magazine ArticleFor marketers, one of the great opportunities presented by smartphone technology is the use of geolocation to offer consumers real-time discounts and incentives. Already companies such as the clothing retailer H&M and the gourmet grocery chain Central Market employ GPS and wireless triangulation to learn when a consumer is in the immediate vicinity of a […] -
Two Cofounders of Xendit on Pioneering Fintech in Southeast Asia
Strategy & Execution Magazine ArticleThe payments platform company Xendit came to life with a pivot. Its founders first built a product that would allow individuals to exchange funds--like... -
How Tech Is Transforming Entry-Level, Customer-Facing Jobs
Technology & Operations Digital ArticleTakeaways from a survey of more than 800 customer service reps. -
T-Mobile’s CEO on Winning Market Share by Trash-Talking Rivals
Competitive strategy Magazine ArticleFirst step: Eliminate all the things people hate about the wireless industry. -
Match Group’s CEO on Innovating in a Fast-Changing Industry
Disruptive innovation Magazine ArticleAcquisitions were an important driver of Match’s growth.
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Technical Data Corp.
Innovation & Entrepreneurship Case Study6.95View Details Describes a decision confronting the president of a small company about selling some or all of the shares in his company to another firm. Technical Data... -
Ontela PicDeck (A): Customer Segmentation, Targeting, and Positioning
Sales & Marketing Case Study8.95View Details Ontela, a technology start-up company, has introduced an innovative service called PicDeck that improves the mobile imaging experience for wireless subscribers.... -
The Clean Network and the Future of Global Technology Competition
Global Business Case Study15.05View Details In May 2019, amidst of an ever-worsening trade war between the U.S. and China, President Donald Trump added Chinese telecom giant Huawei to the Department... -
(180) Days of Quibi
Strategy & Execution Case Study8.95View Details Mobile streaming app Quibi was ready to take the entertainment world by storm at its April 2020 launch. Backed by $1.75 billion, influential investors... -
Transforming Verizon 2015: Going Above the Network
Strategy & Execution Case Study8.95View Details In 2015, the Chairman and CEO of Verizon Communications reflects on his four years leading the company and considers strategic repositioning for the future.... -
McDonald's Corporation
Management Case Study8.95View Details The case is set in 2023; the protagonist is Chris Kempczinski, CEO of McDonald's Corporation. McDonald's is the world's largest hamburger fast-food restaurant... -
Marketing Reading: Digital Marketing
Sales & Marketing Tool15.90View Details Core Curriculum Readings in Marketing cover fundamental concepts, theories, and frameworks in marketing. For classroom use in higher education, this Reading... -
Go-Jek in Indonesia: Seizing Digital Opportunities at the Bottom of the Pyramid
Strategy & Execution Case Study8.95View Details This case chronicles Go-Jek's journey as Indonesia's first unicorn tech startup, which has been named by Fortune Magazine as one of the top 50 companies... -
Bridging the Digital Divide: Indosat's Drive for Broadband Penetration in Indonesia
Strategy & Execution Case Study8.95View Details This case discusses the concepts of broadband and its adoption in developing and developed countries around the world, specifically in Indonesia. The... -
TA Associates--MetroPCS (A)
Finance & Accounting Case Study8.95View Details Hythem El-Nazer, a young investment professional at TA Associates, believes he has found an attractive investment opportunity for the firm, MetroPCS,... -
Money Fellows: The Quest for Expansion
Management Case Study8.95View Details This case explores the opportunities and challenges associated with expanding the operations of a complex entrepreneurial business model. It highlights... -
HTC Corp. in 2009
Strategy & Execution Case Study8.95View Details Taiwan-based HTC Corp. had emerged as the world's fourth largest smartphone manufacturer by 2009. CEO Peter Chou was extremely proud of the remarkable... -
The Rise and Fall of Nokia
Strategy & Execution Case Study8.95View Details In 2013, Nokia sold its Device and Services business to Microsoft for €5.4 billion. For decades Nokia had led the telecommunications (telecom) industry... -
Nike: Changing the Sneakers Game
Leadership & Managing People Case Study8.95View Details "Our goal is to be the kind of start-up that would terrify Nike-if Nike didn't already own us." Ron Faris, general manager of S23NYC, a Manhattan-based... -
T-Mobile in 2013: The Un-Carrier
Finance & Accounting Case Study8.95View Details By 2013, the U.S. wireless industry was in the midst of a costly transition. As consumers began to embrace more sophisticated mobile devices, the industry's... -
AMC: Who's Calling The Shots?
Strategy & Execution Case Study8.95View Details In 2020, the movie business was turned upside down by the COVID-19 pandemic, which forced the closure of theatres. Unable to open their doors, exhibitors... -
iRobot: Moving Beyond the Roomba
Leadership & Managing People Case Study8.95View Details The makers of the Roomba, a robotic vacuum cleaner, connected the latest version of their product to the Internet. This new feature opened up a wealth... -
A Funding Decision for AirTame
Finance & Accounting Case Study8.95View Details AIRTAME was founded in 2013 in Copenhagen by a group of five Danish entrepreneurs. The product is a wireless screening device that can easily project... -
HTC and Virtual Reality
Strategy & Execution Case Study15.05View Details In fall 2017, HTC CEO and Chairperson Cher Wang was driving the company to focus on virtual reality (VR). HTC's first VR product, VIVE, released in spring... -
Connective Mobility
Innovation & Entrepreneurship Case Study8.95View Details
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The truth about 5G: It's not (only) about downloading movies faster!
Technology & Operations Digital ArticleLikened to the discovery of electricity and the introduction of the internet, the arrival of 5G network technology has been met with great enthusiasm... -
The Rise of the Mobile-Only User
Marketing Digital ArticleYou don’t get to decide which device your customer uses to access the internet. -
A Close Shave at Squire, Teaching Note
Innovation & Entrepreneurship Digital ArticleTeaching note to case 821073 -
The Unanticipated Consequences of a Frictionless Mobile Experience
Mobile and wireless technology Digital ArticleBecoming mobile-friendly engages new kinds of customers — and yields surprising results. -
Transforming Verizon 2015: Going Above the Network, Teaching Note
Strategy & Execution Digital ArticleTeaching note for the Rosabeth Moss Kanter and Daniel Fox, "Transforming Verizon 2015: Going Above the Network," HBS No. 315-068, Feb. 2015. -
AMC: Who's Calling The Shots?, Teaching Note
Strategy & Execution Digital ArticleTeaching Note for Case W25811 -
iPod vs. Cell Phone: A Mobile Music Revolution?, Teaching Note
Strategy & Execution Digital ArticleTeaching note to 707419. -
Technical Data Corp.
Innovation & Entrepreneurship Case Study6.95View Details Describes a decision confronting the president of a small company about selling some or all of the shares in his company to another firm. Technical Data... -
Don’t Let Mobile Apps Get Pushy
Marketing Digital ArticlePush notifications are becoming more and more like spam. -
Ontela PicDeck (A): Customer Segmentation, Targeting, and Positioning
Sales & Marketing Case Study8.95View Details Ontela, a technology start-up company, has introduced an innovative service called PicDeck that improves the mobile imaging experience for wireless subscribers....